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Meta AR/VR Job | Web Marketing Manager, Meta Quest

Job(岗位): Web Marketing Manager, Meta Quest

Type(岗位类型): Consumer Marketing | Marketing

Citys(岗位城市): Los Angeles, CA | Burlingame, CA | New York, NY

Date(发布日期): 2022-2-10

Summary(岗位介绍)

The Reality Labs group brings together world-class experts to develop and ship groundbreaking products at the intersection of hardware, software and content. We are building the tools and experiences that make people feel closer together. This includes Quest and Portal products, and Augmented Reality (AR).

We are looking for an experienced and detail-oriented Web Marketing Manager to join our Quest Marcom team. This individual will oversee the strategic development and deployment of our web marketing initiatives, working closely with the broader Quest Digital Marketing organization. Our ideal candidate will be an exceptional web/digital marketer with a proven track record of building and managing high-performing, full funnel marketing programs for large scale consumer brands. This candidate should also have deep experience collaborating with cross-functional teams ranging from creative to engineering to produce high impact digital experiences that deliver measurable ROI for the business. This position is fast-paced, and a working style that thrives under pressure will be a source of motivation and inspiration.

In addition, the ability to creatively problem-solve and effectively communicate across all teams, as well as with executives will be crucial for success.

Qualifications(岗位要求)

5+ years experience in consumer technology marketing with expertise in web marketing, performance strategy, or growth marketing.

Proven experience guiding the growth and development of a marketing web site.

Communication skills – experience to articulate vision and roadmap and facilitate concept and ideation with technical and non-technical stakeholders.

Website measurement skills including data analysis and reporting.

Knowledge and understanding of web accessibility best practices & ADA requirements.

Description(岗位职责)

Build the strategic vision and direction for Meta Quest’s web experience, always-on content programs, integrated campaigns, and general optimizations across .com site, blogs, etc.

Build, maintain, and execute a global roadmap of projects, deliverables, initiatives.

Ensure timely delivery of all projects working closely with stakeholders, creative and development teams.

Work closely with our MarTech and analytics team to build out dashboards, testing plans, report on success, and identify areas of opportunity.

Partner closely with content marketing and SEO experts to improve organic traffic and rankings for business content.

Act as the liaison for engineering, production and product marketing teams to ensure the website is solving for both business prospects and partners, and reflecting the latest features on our platform.

Stay abreast of the latest trends and best practices and be an advocate for our web site.

Additional Requirements(额外要求)

Leadership experience, collaborative project management skills, and technical knowledge to lead day-to-day website functionality and larger complex projects.

Experience marketing to consumer technology or gaming audiences preferred.

Solid foundation of SEO best practices, proficient with HTML, and user interface design.

Experience managing agencies and external resources.

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