Meta AR/VR Job | Channel Marketing Manager, UK and Ireland
Job（岗位）: Channel Marketing Manager, UK and Ireland
Type（岗位类型）: Consumer Marketing
Citys（岗位城市）: London, UK
Date（发布日期）: 2024-12-16
Summary（岗位介绍）
Meta is looking for an experienced, business minded and highly talented Retail marketer to take on this exciting role in the London Meta office focused on hardware. Reporting to the Northern Europe Marketing Lead in London, this role will own retail/channel marketing, online retail executions, in store marketing programmes and customer acquisition for Meta in the UK and Ireland.
The Meta team is developing the future of mixed reality and wearables, bringing products to consumers that transform entertainment and social experiences. The Channel Marketing team at Meta is tasked with growing consumer adoption of Meta hardware technology and with working with retail partners to develop these new exciting categories. You will deliver plans that stay within budget, while continually optimising, improving our toolset and processes to meet our goals.
Qualifications（岗位要求）
10+ years in marketing role, with a clear record of achievement and success in technology based consumer marketing e.g. Gaming, Computing, Wearables, Smart technology or similar
Bachelor’s degree in business or related field, ideally with post-graduate business/marketing qualification
Proven knowledge in selling consumer goods within both online and retail capacity, with experience of the leading Consumer Electronics retailers
Experience of working with retail partners to build in-store experiences through permanent fixtures, merchandising compliance, temporary displays, staff training and education
A record of excellence leading successful retail marketing programmes and go to market planning and execution across online and traditional retail channels
Demonstrable experience in planning and managing significant marketing budgets and investments
Possess advanced analytical skills, with an understanding of how retailers measure and manage their businesses
Clear understanding of the retail landscape and direct experience working with consumer electronics retailers in UK and Ireland (Currys, Argos, Amazon, John Lewis or similar)
Experience working on bundles, promotions and store merchandising (fixtures, point of sale, pop-up experiences etc.)
Effective communication and presentation skills, with the capacity to clearly convey complex ideas in a concise manner. Demonstrates a thorough understanding of business principles, attention to detail, and alignment with Meta's values.
In-depth understanding of CE consumer in particular gamers, early adopters and a passionate advocate for innovation and the opportunities presented by disruptive technologies
Description（岗位职责）
Manage online and in-store retail presence to create best in class consumer shopping experiences in the UK and Ireland
Create retail marketing programs to drive sales of Meta products such as bundles, promotions, in-store events and content offerings
Work in close conjunction with the sales team and drive the day-to-day execution of all retail marketing activities, track key metrics, improve efficiencies through the marketing mix
Support the Sales and Channel team to build effective retail partnerships and support them with operational needs around retail programmes
Plan, track and optimise co-marketing budgets
Brief creative teams and manage marketing assets
Support retail expansion into new stores or retailers
