Meta AR/VR Job | Channel Strategy Manager – Portal Performance | Oculus

Job(岗位): Channel Strategy Manager – Portal Performance | Oculus

Type(岗位类型): Business Development | Consumer Marketing, Partnerships, Product Strategy, Program Management, Sales

Citys(岗位城市): Remote, US | Burlingame, CA | Seattle, WA

Date(发布日期): 2022-2-25


The primary responsibility of this position is to develop category & channel strategy to drive share, sales, profit and loyalty for our portfolio of products including the Portal family of devices.

The Channel Strategy Manager is charged with developing the go-to-channel strategy for our retail, telco, direct-to-consumer, and commercial channel. This includes developing an end-to-end route to market approach for each of the categories throughout its lifecycle. This will include leading the development of the pricing, promotional, operational, and sales strategy.


Bachelor’s degree

7+ years of experience in Category Management, Merchandising, Product Marketing, Channel Marketing, Finance and Analytics or some relevant combination

Partner facing experience including resellers and large enterprise accounts

Confident communicator, with presentation skills and the experience to present to leadership levels

Experience understanding levers for driving change by channel, share and revenue in the category (e.g., on price, shelf presence, display, feature, promotions, convenience etc.)

Advanced skill with either Google Sheets and Slides or Excel and PowerPoint


Responsible for delivering on route-to-market strategy for products and services intended for the retail and direct to consumer channel.

Creates category strategies on a quarterly basis & delivers category guidance to executive teams and cross-functional partners.

Develop and align core KPIs, measurements and tactics alignment across cross-functional teams that achieve business objectives.

Leverage sales analytics data to help with improving the efficiency of partner strategies and execution tactics.

Work with our strategic partners and internal cross functional teams to plan the channel program/campaigns including providing guidelines to optimize sales, profit & improve ROI.

Work with our strategic partners Operations and Sales teams to assess inventory allocation and demand planning inputs for seasonality, promotions and channel expansion.

Drives strategic category thought leadership internally and with strategic partners at various levels from individual contributors to executives.

Deliver executive level understanding and awareness of distribution channel dynamics and strategic partner capabilities regarding the category and Meta AR products within it (the best presenter and storyteller in the company regarding channel dynamics for their category.

Travel requirements: 20%.

Additional Requirements(额外要求)

Master’s degree/MBA

Intimate knowledge of the commercial channel including SMB, enterprise, resellers, and key channel partners

Experience with multi-channel business, inclusive of consumer electronics retail, commercial, optical and direct to consumer channels across online and B&M sales motions

Experience with P&L management of $50 million plus annual business(es), with at least 3 years of direct P&L accountability/management experience

Experience adapting and supporting the organization through times of change

An entrepreneurial mindset

Experience precisely and proficiently conducting business and data analyses with data driven recommendations for improvements and advancements

Experience building various levels of strong ongoing customer and organizational relationships

Exceptional problem solving, project and program management skills

Experience understanding, translating and mapping strategic business and competitive priorities into analysis and deliver insights

Deeply values collaboration and experience communicating across varied stakeholders and influence without authority

Experience dealing with ambiguity, navigating through uncertain situations and quickly adapt to change

Experience with hardware, supply chain and multiple channels preferred