Meta AR/VR Job | Retail Channel Marketing Executive - Nordics
Job(岗位): Retail Channel Marketing Executive - Nordics
Type(岗位类型): Business Development | Business Marketing, Consumer Marketing, Hardware, Sales
Citys(岗位城市): Stockholm, Sweden
Date(发布日期): 2022-12-14
Summary(岗位介绍)
Meta Reality Labs is looking for a highly talented marketer to take on the role of Retail Channel Marketing Executive for the Nordics. This new, exciting, and important role will be responsible for driving our Retail channel marketing execution and coordinating channel activities for Meta Quest at retail. The role will report into the EU Retail Channel Marketing Lead.
The Retail Channel Marketing Executive will support in executing campaigns and programs in store and online, reviewing performance, supporting our Retail partners whilst continually improving our toolset and processes to meet our goals.
Qualifications(岗位要求)
BA/BS in Business and/or Marketing related field
Experience in retail marketing or a related field working within Consumer Electronics
Experience working directly with retailers on hardware sales and agency teams to execute marketing campaigns
Understanding of the Nordics tech retailer landscape with direct experience working with Elkjop, Komplett
Proven knowledge in selling consumer goods online and in store
Ability to express ideas with clarity
Experience in conducting analysis of marketing programs
Experience working in a cross functional and fast paced, collaborative environment
Fluent English and Swedish
Description(岗位职责)
Manage and implement campaigns and activities across retailers ensuring our assets meet brand standards and is in service of overall Meta strategy
Coordinate and manage marketing brand assets with our creative team, executing/delivering those brand assets to our retail partners
Work with our retail partners for approval on fixtures, temporary displays, staff training and education
Measure and optimize marketing programs (physical and digital) to drive efficiency recommending tools development and processes as necessary to achieve these goals e.g. CPC (Cost per Conversion), CPA (Cost per Acquisition), LTV (Lifetime Value) and ROAS (Return on Advertising Spend)
Build and manage a calendar of activity, gathering input from key stakeholder teams
Track marketing and OPEX budget, focusing on performance and delivering against agreed upon metrics
Identify new processes and opportunities to ensure consistency and business optimization
Provide analysis of the Nordic retail landscape trends and themes, competitors, and other relevant information to support development of marketing strategies and campaigns
Additional Requirements(额外要求)
Experience building and delivering presentations
Experience in working in a remote team environment
An additional European language