Apple AR/VR Job | Product Manager, AR

Job(岗位): Product Manager, AR

Type(岗位类型): MKTG

Citys(岗位城市): Santa Clara Valley (Cupertino), California, United States

Date(发布日期): 2021-9-23


Imagine what you could do here. At Apple, great ideas have a way of becoming great products, services, and customer experiences very quickly. We believe that if you bring passion and dedication to your job, there’s no telling what you could accomplish. We believe in the power of combining product management and product marketing together – that the best person to communicate why a product is meaningful to consumers and developers is the same person that helped drive its creation.

As a Product Manager at Apple, you will be the product manager, the product marketing manager, and even speak to media about why your products matter. We are passionate about how augmented reality can change the world, and we are looking for a highly motivated Product Manager to join the Worldwide Product Marketing team to focus on AR. As an AR Product Manager you will have a seat at the table to help define and drive the largest AR platform in the world while being responsible for how new and existing AR products and features are launched and marketed. Dynamic, creative people and inspiring, innovative technologies are the norm here. Are you passionate about creating compelling products and ready to join an amazing team? Then we want to hear from you!


2+ years of experience in product management and/or product marketing roles; experience in 3D, particularly AR / VR a plus

Strong analytical skills and an uncompromising attention to detail with the ability to operate seamlessly between highly detailed and technical situations as well as strategic business situations

The ability to think clearly to see the big picture and innovate down to the details

A track record in formulating product messaging and creating outbound marketing

Exceptional interpersonal skills; thrives in highly collaborative projects, effective at building consensus, handles high stakes decisions with ease with the ability to cut through ambiguity

Proven oral and written communication skills; ability to become fluent in technical concepts and explain to non-technical partners

Very strong at storytelling


The Product Manager, AR role requires you to both impact inbound on the product development process while driving the outbound messaging and presence of Apple’s AR products. You will be:

– Responsible for marketing of augmented reality at Apple while discerning new product areas to develop and assist in the development of the AR product strategy.

– Working in a global cross-functional team with engineering, industrial and product design, marketing communications, and public relations through the complete product development lifecycle.

– Defining AR product positioning and key product messages.

– In possession of expert knowledge of competitive products.

– Working with marketing communications and PR on the development of product launch activities, press releases, and marketing materials.

– Traveling the world as the ambassador for your product attending trade shows, customer visits, and press briefings.

Additional Requirements(额外要求)

Position based in Santa Clara Valley, California.